Human make decisions emotionally. Then they rationalize them

We show you how to evoke the emotional responses you need to win.

Facial Action Coding Technology is a Secret Sauce

How It Works

Why deploy EmotionTrac?

The Future of Focus Groups

At a fraction of traditional focus group cost, we deliver high-quality data and insights

Seconds Count

Our patented technology captures facial micro-expressions in real-time

Data-Driven Decisions

Enable your jury to perceive the credibility and reliability of your witness' testimony

Five Star Experiences

What Our Clients Say

Five Star Experiences

What Our Clients Say

Patrick Megaro

P.A. - Halscott Megaro PA

★★★★★

I have been a criminal defense lawyer for 20 years and I can't believe the instant results that I got that are going to help me win my case. Definitely check this out!

Nicole Kruegel

Attorney - DominickCunningham & Whalen

★★★★★

This is a must solution for all attorneys to use preparing to settle with opposing counsel or evaluate potential jury reactions.

Nicholas P. Panagakis,

Attorney - Morgan & Morgan

★★★★★

Considering their level of service, the ease of use, and extremely economical costs to gather the market research convinced us that we will be using this software for our big cases and small ones alike.

Patrick Megaro

P.A. - Halscott Megaro PA

★★★★★

I have been a criminal defense lawyer for 20 years and I can't believe the instant results that I got that are going to help me win my case. Definitely check this out!

Nicole Kruegel

Attorney - DominickCunningham & Whalen

★★★★★

This is a must solution for all attorneys to use preparing to settle with opposing counsel or evaluate potential jury reactions.

Nicholas P. Panagakis,

Attorney - Morgan & Morgan

★★★★★

Considering their level of service, the ease of use, and extremely economical costs to gather the market research convinced us that we will be using this software for our big cases and small ones alike.

Learn How to Trac Emotions

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